Welcome to the Scale Without Chaos Podcast
- Samantha Riel

- Jun 24, 2025
- 4 min read
Updated: Jul 23, 2025
Growth Without Burnout
If you’ve ever felt like scaling your business is hard than it needs to be, this podcast is for you.
Introducing Scale Without Chaos
This is the podcast I’ve wanted to create for years. But it didn’t come together until the name hit me.
Scale Without Chaos.
That was the moment everything clicked. Most leaders know how to grow. But not enough are talking about how to grow without breaking everything in the process.
So I built a podcast around it.
Every week on Scale Without Chaos, we’ll dive into the mess behind the momentum. Real stories. Smart strategies. Uncomfortable truths. We’ll talk about the systems that keep businesses running, the people who make them thrive, and the clarity it takes to grow in a way that lasts.
Let’s get into the first episode.
The Myth of Burnout as a Badge of Honor
In the early days of startup culture, stress was worn like a badge. You’d hear things like “It’s just agency life” or “We’re in startup mode” as if constantly being on the edge of burnout was something to celebrate.
That mentality doesn’t scale. It leads to missed dinners, high anxiety, and reactive leadership. It creates teams that are constantly in survival mode.
Here’s the truth most leaders forget: you set the tone. If you’re always “on,” your team will feel like they have to be too. Eventually, they’ll break.
Startup mode is not a strategy. It’s just a lack of process.
What Chaos Really Looks Like
Urgent doesn’t mean chaotic. Yes, there will always be fires. But if you’re always firefighting, that’s not urgency. That’s a systems issue.
Constant chaos is usually a symptom of deeper problems:
The wrong people in the wrong seats
Broken or unclear handoffs between teams
Tools and systems that aren’t being used (or even known about)
When those issues stack up, your business starts to feel reactive. You can fix this. You just have to slow down long enough to look.
You don’t need bureaucracy. You need clarity.
Leadership Sets the Tone
You are at the helm. And whether you realize it or not, your team is watching.
If you’re jumping from meeting to meeting with your hair on fire, they’re going to do the same. If your priorities shift constantly, theirs will too.
If you ask ten people in your company what the top priority is and get ten different answers, that’s an alignment problem.
You need a clear North Star. And you need every leader on your team rowing in the same direction.
The Fix: People, Process, Systems
Here’s the framework I always come back to. It works whether your company has 10 people or 1,000.
1. People. Do you have the right people in the right roles? Are they clear on what’s expected of them? Are they empowered to succeed?
2. Process. What does the handoff between marketing and sales look like? What about sales and customer success? Most businesses have invisible gaps here that cost real money.
3. Systems. What tools are your team actually using? What’s gathering dust? What could be automated with a little help from AI? Are there apps people are using that you don’t even know about?
This is where the real work starts. But it’s also where the chaos starts to quiet down.
As you follow these threads, you’ll find yourself chasing tangents. That’s normal. The trick is to follow one thread all the way to the end before jumping to the next. I call this “knotting it off.”
Redefining Healthy Growth
You can grow fast. You can work hard. You can even have those sprint moments.
But if sprint mode becomes the default, your team will burn out. And so will you.
Sustainable growth feels calm. It feels focused. It doesn’t rely on adrenaline to function.
Here’s the shift I want you to make:
Process is not red tape. It’s relief.
When your processes are clear and your team is aligned, everything feels lighter. Meetings are shorter. Priorities are clearer. People spend more time executing and less time reacting.
And while revenue is important, it’s not the only measure of success. Retention, morale, and sustainability matter just as much.
Five Takeaways from Episode One
Let’s recap what I want you to take from this first episode:
1. 'Startup mode' is not a strategy. It’s just disorganization with a different label.
2. Burnout is not sustainable. If your growth is breaking your people, it will eventually break your business.
3. Process isn’t the problem. Done right, process is what creates freedom. It gives people space to do their best work.
4. Leadership energy is contagious. Your team will mirror your pace, your tone, and your habits. Set the right example.
5. Sustainable businesses are built on clarity. Not chaos. Not constant sprints. Not just vision. Clarity and alignment are what make scale possible.
What’s Next
If you’re building something that matters and want smarter growth without the burnout, this is your show.
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